Black Smith | Branding & Packaging Design

THE FIRST SIP OF Black Smith 

向每位優秀職人致敬的咖啡豆品牌 .  -  You are your best self !

 

職人不是工匠，不只要有熟練的手藝，還必須有嚴肅認真的態度。

 

Craftsman are not Smith. They need not only skilled craftsmanship, but also a serious attitude.

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Hey !   

Take off your exhaustion,   

 

這是一個有趣的包裝，我們都知道衣服穿反是一種”錯”的行為，暗喻消費者反向思考對的事，脫去一身的疲憊，也就是促發互動層面，探索內包裝。如果咖啡已經成為日常，品嚐一杯好咖啡亦如此簡單的事

 

「Drinking Coffee is a way of traveling all over the world without leaving home」 

This is an interesting packaging. We all know that reverse wear of clothes is a "wrong" behavior, which implies that consumers think backwards about the right thing, that is, to stimulate the interaction level and explore the inner packaging. If coffee has become everyday, tasting a good cup of coffee is so easy.

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